Overview
Dallas, Texas, JOB SUMMARY The Marketing and Public Relations Consultant Senior with minimal supervision, assesses, analyzes, proposes Marketing and Public Relations strategies and solutions and manages implementation of many complex products or function plans across all entities of Baylor Scott & White Health (BSWH). Consults with Hospital Marketing Directors, Presidents and System Senior Executives to establish business priorities and market-segments and develops plan for achieving. ESSENTIAL FUNCTIONS OF THE ROLE Evaluates market data, competitive information and financial data to create effective Marketing and Public Relations strategies to accomplish business goals of each product and/or function. Plans and manages budget for implementing Marketing and Public Relations Programs. Guides designated team to plan, execute and measure marketing and public relations help the organization to accomplish business goals. Serves as Marketing and Public Relations Counsel to Business Leaders by providing market place evaluation, technical expertise and problem resolution. Convenes System participants in each product to reach consensus on strategies. BENEFITS Our competitive benefits package includes the following – Immediate eligibility for health and welfare benefits – 401(k) savings plan with dollar-for-dollar match up to 5% – Tuition Reimbursement – PTO accrual beginning Day 1 Note: Benefits may vary based on position type and/or level QUALIFICATIONS – EDUCATION – Bachelor’s or 4 years of work experience above the minimum qualification – EXPERIENCE – Less than 1 Year of Experience
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