Overview

USA – MA – Cambridge, Job Summary Alumni Affairs and Development (AA&D) Alumni Affairs and Development is a dedicated team supporting Harvard’s advancement activity through front-line fundraising, alumni and volunteer engagement, technology, prospect management and research, business process, events, communications, and many other areas. Our goal is to create an environment of respect that leverages the many talents, perspectives, and experiences of our employees; to deliver the strongest possible results by incorporating diverse perspectives into our daily work; and to make AA&D a great place to work for everyone. We strive to live our values of respect, inclusion, trust, collaboration, continuous improvement and innovation; and open communication and effective information sharing in our daily interactions and our work. AA&D is comprised of the University Development Office (UDO), Faculty of Arts and Sciences (FAS) Development, AA&D Resources, the Harvard Alumni Association (HAA), and the Office of the Vice President (OVP). As part of the FAS Development Communications team, Direct Response Marketing (DRM) drives broad participation among alumni and parents to raise flexible current-use funds for the core mission of the FAS (Harvard College Fund, Graduate School of Arts and Sciences Fund). The team combines fundraising principles with use of marketing channels, such as mail, email, phone, and social media, to communicate compelling cases for support that engage with over 100k constituents, inspire annual donors, and build a pipeline of future major donors. The team executes a robust annual strategy in addition to select partner collaborations with Major Gifts, Harvard College Fund, and Gift Planning The Assistant Director manages two connected areas – digital fundraising appeals and the Student Development Partner (SDP) program. In this role, they project manage email appeals and ThankView campaigns, direct student content creation, analyze performance data, define audience segmentation, and align projects with the larger direct response marketing strategy program to inspire participation and philanthropic support of the FAS. Position Description Student Development Partner Program (SDP) Assists the Managing Director with overseeing the strategic direction of the Student Development Partner Program Develops project calendar and corresponding audience segmentation plan ensuring alignment with the integrated DRM strategy and overall FAS fundraising priorities Creates project timelines with corresponding deliverables, identifying necessary SDP hours to accomplish projects, and tracking overall capacity to ensure SDPs are actively engaged throughout their available hours, this includes managing payroll Oversees, recruits, and trains up to 15 SDPs (including up to 2 Leads) each year Provides coaching, mentoring, and performance feedback to all SDPs Coordinates and executes regular full-team and 1:1 SDP meetings and weekly team-Lead meetings to train, review performance, special appeal projects, scheduling, and updates Uses database and technology tools to manage the day-to-day operations of the SDP program. This currently requires fluency in the ThankView platform and in script development, video recording and editing, and closed captioning. It may reintroduce phone and add texting channels in the future Remains

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